le Feast
Design of the brand identity, stationery, signage, promotional leaflets and merchandise for the North West's newest independently-owned chain of train station Coffee Shops, le Feast. I drew influence for the logotype from the architectural features of the first venue's building, in particular the scrolls above the entrance door became added ball terminals on the 'F' and 's' and I adjusted the cross strokes on the 't' and 'F' to be smoother and more horizontal, adding to the implied sense of motion of the natural italic style of the chosen typeface.
